Right now, the norm is for labels to make decisions based on data. And they've all got access to more data than ever before, so it turns into a science. They look at the trajectory of streaming numbers and social media followings, and they avoid artist development...

Name credit goes to the Wu-Tang Name Generator (the same one that named Donald Glover “Childish Gambino)...
There's a lot of concern about fame and popularity within consumer culture in Superflat, and I believe these are often domains of extreme levels of toxic objectification...
I manically decided to go to McDonalds, went on Instagram live and was just screaming the idea over and over, got back home still live and recorded it all to a click track, no beat, then made the beat after. A crazy moment that everyone from Anthony Fantano, to T-Pain, to Knxwledge reacted to and enjoyed thoroughly...
Ngủ ngày ngay ngày tận thế (we shorthand it as N4T2) is sort of the culmination of what was the past 3 years (2017-2020) because of how we record our work...
The sound selection in some of the instrumentals were really unique and haven’t heard anything like it in some of the previous projects like space requiem, spiral, and four walls. shellboy has some new style melodies/flows on this project that i haven’t heard them use before like on no evil and guardian angel...
I was just looking for the worst DJ name that could ever go on a club poster, I tried some mock-ups with many different ideas, but this definitely stood out worse than any of the others...
Nature, spirituality, my every-day life experience. Emotions, interpretations of experiences. Theology, psychology, physics. My cats. Weather patterns. The mystery of life...
I sort of didn’t believe it when I saw it. I found out when someone direct messaged me saying something about a quote tweet...
RANDOM

We knew we wanted to create a mythological world for both ourselves and our audience to play in while listening...
![DENZEL CURRY [V2] - Grey Day](https://cdn.prod.website-files.com/65f331c1d2603929515a84ac/66d625b629d1f7e47dadaef8_Zel-Square.jpg)
This week I had the privilege this week to share the stage with Denzel Curry, arguably one of the most exciting figures in rap music...

Their most notable release, 'Hell Hath No Fury,' is an often overlooked project in the modern rap landscape, but it absolutely deserves your attention...

No matter what type of art you produce, you can learn from the past, and there may be aesthetics you cannot reproduce on modern digital software...

I wanted it to feel like acceptance. Saying acceptance makes it feel a bit stiff, when really the vibe is like, f*** yeah everybody, hell yeah, and if you can’t get down with this, f*** off...














